There are many pop music magazines out there which are similar to the one I want to produce. I have researched about the company InterMedia Partners which are well known for producing the music magazine Vibe. They are also known for other firms such as Thomas Nelson, Universal Sports, @Home Network, InterMedia Outdoors which is another magazine and WAPA-TV. The music magazine Vibe is targeted towards young, urban followers of Hip-hop culture. Another similar company is IPC media they are responsible for the famous music magazine NME. The company mainly concentrates on magazines. It groups its titles of magazines under three divisions firstly Connect which is aimed at mass market women, then there’s SouthBank it’s aimed at upmarket women and finally Inspire, men are its main core audience.
Level 2 9/20 E
ReplyDeleteWhat you’ve done well:
• Relevant research into similar products and target audience
Targets to improve:
• Draft work and planning needed
• Try to include more detailed analysis in your research into similar magazines – explain the effect of font, layout, language, images, and colour with reference to specific examples and terminology. Consider the effect of connotation/signifiers.
• Consider completing a focus group to obtain information as to how to appeal to your target audience, and to gain feedback your own ideas
Target Grade: C CWG: D